Selling to consumers is harder than ever in today's radically evolving environment. Reaching your target audience with your message requires a solid understanding of how they consume marketing. Is it through social media channels? Through word of mouth? Traditional media, such as print advertising (and yes, there is still a strong target audience that can be reached through traditional print)? I'll work with you to determine and implement the best strategy for your product.
The renewable energy sector's dynamic growth has fueled a highly competitive environment and saturated playing field. What this means is that your marketing strategy is more important than ever. You need someone that can position you ahead of your competition online, at the trade shows, and in your local and national campaigns. My insider's knowledge of this industry gives you an advantage. I'll help you develop a strategy that keeps you ahead of the curve and allows you to focus on innovating your technologies.
Explaining what you do, how you do it, and why it is crucial to your potential customers sounds easy enough, especially to engineers. You understand your services inside and out. But sometimes it helps to get an outsider's perspective to formulate and implement the most effective sales strategy. I work with engineering firms to create campaigns that differentiate them from their competitors, convert leads into sales, and result in measurable revenue growth.
When it is necessary to get the attention of local government officials to build your business, I can assist you. Leveraging my extensive network and developing an effective approach to PR, I can help build awareness and get your interests in front of the right people.
Promote your golf course online and through traditional marketing. Drive growth in memberships and group outings. Attract major events. Make your course profitable!
Whether your course is affiliated with a resort, country club, public park, or on its own, you need to think proactively about increasing awareness and streamlining your sales process. I will help you get the word out and increase your revenue with a solid marketing strategy.